Aveda is proud to be 100% Vegan Now and Forever.

Aveda is proud to be 100% Vegan Now and Forever.

Aveda is 100% vegan—now and forever. Discover how our high-performance
formulas can transform you and the planet.

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NEW

invati advanced™ system: light

reduces hair loss; formulated for fine, thinning hair

€138.00

Temporarily out of stock
Coming soon
Inactive
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Learn more about our 100% vegan ingredients

NO COMPROMISE FORMULAS

Learn more about our
100% vegan ingredients.

Aveda is supporting #Veganuary. Take the Pledge today.

TAKE THE PLEDGE

We're supporting #Veganuary, a global
movement for vegan choices.
Head to veganuary.com to take the pledge.^*

^*By clicking learn more you are heading to veganuary.com.

Learn more about Vegan beaut with Aveda Ambassador Arizona Muse

Vegan beauty with
Arizona Muse

Model and climate activist Arizona Muse shares her 100% vegan Aveda favorites.

Shop Arizona's vegan favorites

NEW

botanical repair™ intensive strengthening masque: rich

Intensely repairs and strengthens hair instantly

€59.00 - €106.00

Temporarily out of stock
Coming soon
Inactive
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BEST SELLER

aveda wooden paddle brush

hold brush vertically to detangle and hold brush horizontally to smooth

€30.00

Temporarily out of stock
Coming soon
Inactive
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WELLNESS AT HOME

Can’t get to the salon for a moment of wellness?
Discover a new self-care ritual –
Mindful Coloring as Art Therapy!