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Clean water: clear mission
When you choose Aveda, you're choosing to support
charity: water and bring safe water to those in need.
*United Nations Children's Fund and World Health Organization, 2019 Joint Monitoring Report.
Find your hair's
new favorite
NEW discovery sets from nutriplenish™, invati advanced™, and botanical repair™
Instantly hydrate, thicken, or repair hair with powerful plant-infused formulas. Try a trio of each system offered at a 20% value.*
*20% value vs travel-sized products purchased individually.
This bar raises the bar
Our new limited-edition shampure™ nurturing shampoo bar gently cleanses and promotes sustainability.
Buy a Shampure™ nurturing shampoo bar this Earth Month. Aveda is making a donation to our global partner, charity: water.
Plant infused. Sustainability at heart*.
**Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. Pioneered 100% post-consumer recycled PET packaging in beauty. **Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.
Walk for water
Join the Aveda Earth Month RunWalk* and help change the lives of others with access to water, one step at a time. Click below to register.**
*Aveda Earth Month RunWalk is open for participation April 1-30, 2021. $22.50 of entry fee directed
to charity: water. $2.50 directed to MoveSpring/DonorDrive. Learn more at charitywater.org/aveda.
**By clicking "Sign Up" you are leaving aveda.eu and heading to charitywater.donordrive.com/event/aveda.
Repair. Strengthen.
Repeat.
Discover stronger hair and defy damage with our 100% vegan
botanical repair™ intensive strengthening masques.
Discover new botanical repairTM
Melt in moisture.
Lock in 4x hair hydration.*
NEW nutriplenish™ daily moisturizing treatment
Superfoods hydrate all textures of dry hair.
The immersive leave-in creme leaves hair nourished,
replenished and moisture-rich. Vegan.
*4 times the hydration of untreated hair.
Discover nutriplenishTM
Thicker hair begins
with scalp care
NEW invati advanced™ intensive hair & scalp masque
Deeply nourish the scalp. Thicken, strengthen and hydrate derived hair.
98% naturally derived.* Vegan
*From plants, non-petroleum minerals or water.
Discover invati advancedTM
A force of innovation
We're proud to be 100% vegan. This month we're connecting with thought-leaders across industries to discuss the importance of sustainability in their businesses.
A force of good
Meticulously crafted and 100% vegan, our
high-performance formulas deliver transformative
results, no compromises necessary.
OUR MISSION
OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.
HORST RECHELBACHER, FOUNDER