Treat your winter blues
with vegan hair color


Professional high performance hair color. 100% vegan.

Limited Edition tote bag


Receive a limited edition vegan tote bag with all any order from 89€*

*Offer available until 31/01/2023 at 23:59.
gifted product added automatically to cart when offer criteria is met.

Care for your colored hair from home :​

Repair & Strengthen colored hair


Receive a FREE 25 ml strengthening masque light & 25ml strengthening leave-in treatment from botanical repairTM when purchasing ANY product from our color collections.

*Offer available until 31/01/2023 at 23:59. gifted products added automatically to cart when offer criteria is met. Excludes botanical repairTM.

Aveda is certified by B Corporation

Newly certified. Always committed. 

Caring for the planet and its inhabitants has been our mission since 1978. 

Now B Lab, a global third-party non-profit, has verified our total social and environmental performance, accountability and transparancy.

Aveda is now Leaping Bunny approved

Aveda is now
Leaping Bunny approved.

 

 

 

 

 

 

 

 

Aveda is vegan, 90% naturally derived, wind & solar powered and 100% PCR PET bottles.

THE AVEDA MISSION

Plant infused.
Sustainability at heart.

 

 

 

 

 

 

 

 

1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2023 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.



Treat winter blues with vibrant colors :

Experience Veganuary with Aveda

One simple step can make a big difference. Start with a new 100% vegan hair routine and sign up for the Veganuary challenge.


Explore our best-selling franchises

Aveda carbon neutral shipping

Go carbon neutral

Aveda offsets 100% of carbon emissions from shipping for every E.U. order placed on aveda.eu.*

Aveda has been named the winner of CEW Sustainability Excellence Award recognizing our commitments to and achievements in sustainability throughout the years.

*Aveda E.U. is funding emission reduction projects of offset CO2e emissions as a result of deliveries made from our Aveda E.U. fulfillment center to our customers' delivery address.


WHAT'S TRENDING ON

OUR MISSION


OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

 

HORST RECHELBACHER, FOUNDER