Shop 100% vegan nutriplenish hair care for dry hair

100% vegan—

now and forever

We're setting new standards in high-performance hair care by harnessing the power of plants.

100% Vegan Product




THE AVEDA MISSION

Plant infused. Sustainability at heart.










1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.

AVEDA’S INGREDIENT
GLOSSARY

These key ingredients help power the Aveda products you love. Discover what they do and where they are sourced from - and why they'll make a difference in your hair care routine.

Shop nutriplenish hair care

Nutrient-powered
vegan hair hydration

nutriplenish
Hydrate hair until your next shampoo with nutrient-rich superfoods.

Discover nutriplenishTM

Award-winning repair for your hair

Today we launched our best seller franchise one year ago It's time to celebrate botanical repair!


Discover botanical repairTM

Click here to shop now for invati advanced thickening foam - thickens hair instantly lasting all day.

Thickens hair instantly.
Lasts all day.

NEW invati advanced thickening foam with rice protein
and amla
.
Adds flexible hold & shine. Fights frizz. Protects from blow drying.
Vegan. 96% naturally derived.*Cruelty free. Silicone free.

*From plants, non-petroleum minerals or water, using ISO standard.

Discover invati advancedTM


WHAT'S TRENDING ON

OUR MISSION

 

OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

 

HORST RECHELBACHER, FOUNDER