Master Beauty

HOW INVATI ADVANCED
HELPS THINNING HAIR


Plus, a look at the causes of hair loss.

Dealing with hair loss and thinning hair can oftentimes feel like a real journey. At Aveda, we understand how hard it can be to get to the root of thin hair and pick the perfect regimen for your concern. So we formulated our invati advanced collection with thickening in mind.


We also know that hair loss affects all genders more than some might realize. In fact, more than 50% of women1 will experience noticeable loss of hair (versus 70% of men2) at some point in their lives.


Before we delve into how to best address thin hair with 100% vegan formulas, let’s take a look at five different potential reasons why you may be experiencing thinner strands.


REASON #1: HEALTH STRESSORS


There are many ways our health is intertwined with our physical appearance, and often, the outside of our bodies reflects the inside. The nervous system is complex and finds a way to draw a deep connection between our psychological and physical states. These ups and downs can be a major reason for hair loss.


REASON #2: STRESS


It’s no secret that stress can take a toll on your emotional and physical health. One way stress presents itself is through hair loss. Stress can actually force hair follicles into a “resting” phase, which means that as you lose your typical 50-100 strands of hair per day,3 there isn’t hair regrowth at your typical rate.



REASON #3: POSTPARTUM


Remember those lustrous strands that showed up during the second trimester of pregnancy? They were caused by a hormone called oestrogen, which typically evens out a few months postpartum, resulting in the shedding of hair. While this excessive shedding can feel like a big change, it’s a completely normal experience for new moms


REASON #4: SEASONAL EFFECTS


Those who live in dark, cold climates, might experience less hair growth. That’s because light can play a role in our hormone levels and hormones have a very strong, direct connection to hair growth.


REASON #5: BREAKAGE DUE TO BRUSHING


While gently detangling hair is a normal part of your everyday routine, over-brushing tangled tresses and stubborn knots can take a toll on your hair’s health. With excessive friction comes breakage that leaves your cuticle (a.k.a the outside layer of your hair) prone to damage.



Defy breakage from brushing with invati advanced


Now that you’re equipped with our insider intel, it’s easier to focus on how to achieve thicker hair. If you’re concerned about thinning hair due to breakage from brushing, our invati advanced may be right for you.


Invati, which means "invigorate" in Sanskrit, calls on the power of Ayurveda—the ancient healing art of India—to help invigorate the scalp. Harnessing this Ayurvedic tradition, we crafted our cruelty free, 100% vegan formulas with ultra-nourishing ingredients such as plant oils, organic alma and ginseng.


Plus, we know that thickening hair care doesn’t have to use harsh chemicals to be effective. Clinically tested with confidence, we’ve found that our 100% vegan invati advanced 3-step system can help reduce hair loss due to breakage from brushing by an amazing 53% in just 12 weeks.4


Wondering where to begin? Let’s break down our simple, 3-step system.


STEP 1: EXFOLIATE


Both invati advanced exfoliating shampoo: light and rich exfoliate, purify and renew the scalp with a nourishing blend of ginseng and certified organic turmeric to help invigorate the scalp when massaged in.


We understand that different hair types require different formulations, which is why we made invati advanced exfoliating shampoo: light for fine to medium hair and invati advanced exfoliating shampoo: rich for medium to thick hair.



STEP 2: THICKEN


Next, follow your shampoo with the invati advanced thickening conditioner, which instantly thickens thin and thinning hair with fullness that lasts all day. It contains a weightless blend of plant oils that help condition the hair and includes certified organic amla, which instantly thickens the hair.



STEP 3: ACTIVATE


Looking to boost your hair’s natural keratin levels? A scalp treatment is a must, as healthy hair starts with a healthy scalp. Apply invati advanced scalp revitalizer once a day—every day—directly to thinning areas of the scalp and massage in for fuller-looking hair.


For those seeking deep nourishment for the scalp while thickening, strengthening and hydrating thinning hair, the invati advanced intensive hair and scalp masque is a great option. This rich cream is formulated with a plant-based molecule that strengthens and reinforces fragile, thinning hair by 46% to help keep the hair you have longer.5





Thicker, fuller hair starts here
with invati advanced.





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1Cleveland Clinic, Hair loss in women.

2Cleveland Clinic, Why Do Men Go Bald? And Is There Anything You Can Really Do About It?

3Cleveland Clinic, How Much Hair is Normal to Lose in the Shower?

4Due to breakage from brushing, after using the invati advanced system for 12 weeks.

5In a repeat grooming study vs. non-conditioning shampoo.