NEW FORMULA

be curly advanced™ intensive curl perfecting masque

Intensive treatment masque conditions, smooths and adds shine to curls, coils and waves. Protects from frizz in high humidity while creating definition.
Free from: Drying Alcohol, Gluten, Silicone, Phthalates, Parabens Mineral Oil, Sulfites, Petrolatum, Formaldehyde & Donors, Paraffin. Synthetic Fragrance, Triclosan, Triclocarban, Sulfates OR Sodium Lauryl Sulfate / Sodium, Laureth Sulfate, (SLS/SLES) or Sulfate Cleansers.
  • 6.7 fl oz / 200 ml CHF 72.00

  • .85 fl oz / 25 ml CHF 14.00

Quantità

1

Quantità

1

DETTAGLI

be curly advanced™ intensive curl perfecting masque
Give your wash day routine a strong foundation. Curls and coils are naturally more fragile, which is why our game-changing hair masque for curly hair, coily hair and wavy hair replenishes strength with a peptide derived from plant proteins.

This intensive silicone-free treatment masque conditions and increases smoothness of curls and coils by 85%1. The formula also protects from frizz and leaves hair looking more defined and 2X2, shinier.

Created with our expert team of texture stylists.

Suitable for
  All curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A – 2C)
All hair types: fine, medium and thick

Aroma
  Refreshing citrus Pure-Fume aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences.

  97% naturally derived3. Vegano. Leaping Bunny Approved.

1Ex-vivo testing on tresses.
2Ex-vivo testing on tresses vs unwashed hair.
3Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.

UTILIZZO

How to Use

  After shampooing, smooth through damp hair. Leave on 2 – 5 minutes. Risciacqua con cura.

REGIMEN
Coils and tight curls:
• On wash days, use be curly advanced shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel.
• Between wash days, swap shampoo for the co-wash to gently cleanse and condition curls and coils without stripping. Follow the co-wash with the intensive curl perfecting masque or conditioner, depending on your individual hair needs, and the curl perfecting primer. Then, style with coil definer gel.

Wavy and loosely curly hair:
• On wash days, use be curly advanced shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream
• Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs

INGREDIENTI

Ingredienti: Water\Aqua\Eau, Cetearyl Alcohol, Glycerin, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Helianthus Annuus (Sunflower) Seed Oil, Pyrus Malus (Apple) Fruit Extract, Behentrimonium Methosulfate, Stearamidopropyl Dimethylamine, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Garcinia Indica (Kokum) Seed Butter, Adansonia Digitata Seed Oil, Squalane, Cetyl Esters, Ethylhexyl Olivate, Lactic Acid, Caprylyl Glycol, Distearyldimonium Chloride, Cetrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Tocopherol, Cetyl Hydroxyethylcellulose, Fragrance (Parfum), Linalool, Citral, Limonene, Citronellol, Geraniol, Eugenol, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate <ILN52131>
Gli ingredienti in questo elenco possono cambiare o variare di volta in volta. Fai riferimento agli ingredienti elencati sulla confezione del prodotto per una lista aggiornata.

PACKAGING RESPONSABILE

200 ml and 25ml: 100% post-consumer PET jar

PRODUZIONE RESPONSABILE

We use 100% renewable electricity fueled by our 3.6 acre, 1.52MW onsite solar array, plus wind power credits and offsets.
Our primary manufacturing facility has achieved Zero industrial waste to landfill status.
DETTAGLI
Give your wash day routine a strong foundation. Curls and coils are naturally more fragile, which is why our game-changing hair masque for curly hair, coily hair and wavy hair replenishes strength with a peptide derived from plant proteins.

This intensive silicone-free treatment masque conditions and increases smoothness of curls and coils by 85%1. The formula also protects from frizz and leaves hair looking more defined and 2X2, shinier.

Created with our expert team of texture stylists.

Suitable for
  All curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A – 2C)
All hair types: fine, medium and thick

Aroma
  Refreshing citrus Pure-Fume aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences.

  97% naturally derived3. Vegano. Leaping Bunny Approved.

1Ex-vivo testing on tresses.
2Ex-vivo testing on tresses vs unwashed hair.
3Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.
UTILIZZO
How to Use

  After shampooing, smooth through damp hair. Leave on 2 – 5 minutes. Risciacqua con cura.

REGIMEN
Coils and tight curls:
• On wash days, use be curly advanced shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel.
• Between wash days, swap shampoo for the co-wash to gently cleanse and condition curls and coils without stripping. Follow the co-wash with the intensive curl perfecting masque or conditioner, depending on your individual hair needs, and the curl perfecting primer. Then, style with coil definer gel.

Wavy and loosely curly hair:
• On wash days, use be curly advanced shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream
• Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs
INGREDIENTI
Ingredienti: Water\Aqua\Eau, Cetearyl Alcohol, Glycerin, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Helianthus Annuus (Sunflower) Seed Oil, Pyrus Malus (Apple) Fruit Extract, Behentrimonium Methosulfate, Stearamidopropyl Dimethylamine, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Garcinia Indica (Kokum) Seed Butter, Adansonia Digitata Seed Oil, Squalane, Cetyl Esters, Ethylhexyl Olivate, Lactic Acid, Caprylyl Glycol, Distearyldimonium Chloride, Cetrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Tocopherol, Cetyl Hydroxyethylcellulose, Fragrance (Parfum), Linalool, Citral, Limonene, Citronellol, Geraniol, Eugenol, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate <ILN52131>
Gli ingredienti in questo elenco possono cambiare o variare di volta in volta. Fai riferimento agli ingredienti elencati sulla confezione del prodotto per una lista aggiornata.
PACKAGING RESPONSABILE
200 ml and 25ml: 100% post-consumer PET jar
PRODUZIONE RESPONSABILE
We use 100% renewable electricity fueled by our 3.6 acre, 1.52MW onsite solar array, plus wind power credits and offsets.
Our primary manufacturing facility has achieved Zero industrial waste to landfill status.

1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2023 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. Da piante, minerali non derivati dal petrolio o acqua.


RECENSIONI
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